Google Monitoring

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What's in a domain name?

Your website is up and running. It has been submitted to Google. What now? Monitor how your website will do in Google searches!

Google Monitor is free software which allows you to find the position of your web site in Google for selected keywords. Google Monitor queries Google and shows you the position of your site by your target keywords. It can also be set up to show you how well your competitors are doing. It keeps statistics for several URLs and several lists of keywords.

Download it from: http://www.cleverstat.com/

How to use Google Monitor

Below is an example of how Google Monitor looks when setup:

Google Monitor's Mode 2 is the most useful. To set it up, enter:

1. Your website address (URL)
2. Add multiple keywords
3. Press Google Search

You can then enter other URLs and keywords or delete keywords that are not appropriate to certain URLs.

The setting will be saved for next time you want to do a search. It's a great way to keep track of how your website is performing in Google compared to your competitors.

How can I improve my rank in Google?

The number of links to a website contribute significantly to a website's ranking in Google searches. Improve your rankings by:

1. Listing on relevant internet directories
2. Building up links with customers, suppliers etc. You can offer to have reciprocal links to improve their search engine rankings too.

How can you check links to your website or your competitor's website?

Monitoring Links in Google

Google Web Alerts is a free service provided by Google. It is used to track links by sending emails when there is new information on the web matching the search you specify.

Some handy uses of Google Web Alerts include:

• keeping current on a competitor or industry
• monitoring references to your company
• finding out when people link to your website
• discovering new websites on a certain topic

Check out Google Web Alerts at:

http://www.google.com.au/alerts

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